{"id":38150,"date":"2026-07-21T00:20:41","date_gmt":"2026-07-20T18:50:41","guid":{"rendered":"https:\/\/banitoday.com\/438-million-later-what-does-this-faith-tech-company-actually-do\/"},"modified":"2026-07-21T00:20:41","modified_gmt":"2026-07-20T18:50:41","slug":"438-million-later-what-does-this-faith-tech-company-actually-do","status":"publish","type":"post","link":"https:\/\/banitoday.com\/hi\/438-million-later-what-does-this-faith-tech-company-actually-do\/","title":{"rendered":"$438 million later, what does this faith-tech company actually do?"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div itemprop=\"articleBody\">\n<p><iframe title=\"Everlit Audio Player\" src=\"https:\/\/everlit.audio\/embeds\/artl_PGkeH55dv7P?ui_title_intro=Listen+now%3A&amp;client=wp&amp;client_version=3.2.3\" width=\"100%\" height=\"136px\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen=\"\"><\/iframe><\/p>\n<p><iframe src=\"https:\/\/playlist.megaphone.fm?e=CCELI1281343839&amp;light=true\" width=\"100%\" height=\"200\" frameborder=\"0\" scrolling=\"no\"><\/iframe><\/p>\n<p><strong>(RNS) \u2014 Nearly half a billion dollars, gone, over thirteen years.<\/strong><\/p>\n<p>That\u2019s how much a company called Gloo has lost trying to build an all-in-one digital &amp; administrative powerhouse for what it\u2019s calling the \u201cFaith &amp; Flourishing Ecosystem\u201d of American churches.<\/p>\n<p>A tech company that can handle email &amp; texting, data analytics, web hosting, podcast hosting, IT infrastructure, sermon-to-social video clips, all the way to AI-generated devotionals and study guides. That\u2019s just a taste.<\/p>\n<p>Our guest is RNS reporter Bob Smietana, and we\u2019re asking:<\/p>\n<p>What happens if it works? What happens when one for-profit company, one whose SEC filings admit it might not survive the year, becomes the back office for a huge slice of American Christianity?<\/p>\n<p>Who holds that data? Who shapes that message? What happens if all of that data falls into the wrong hands?<\/p>\n<hr\/>\n<hr\/>\n<p><!-- CONTENT END 1 -->\n        <\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/religionnews.com\/2026\/07\/20\/438-million-later-what-does-this-faith-tech-company-actually-do\/\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(RNS) \u2014 Nearly half a billion dollars, gone, over thirteen years. That\u2019s how much a company called Gloo has lost trying to build an all-in-one digital &amp; administrative powerhouse for what it\u2019s calling the \u201cFaith &amp; Flourishing Ecosystem\u201d of American churches. A tech company that can handle email &amp; texting, data analytics, web hosting, podcast [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":38151,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-38150","post","type-post","status-publish","format-standard","has-post-thumbnail"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"(RNS) \u2014 Nearly half a billion dollars, gone, over thirteen years. That\u2019s how much a company called Gloo has lost trying to build an all-in-one digital &amp; administrative powerhouse for what it\u2019s calling the \u201cFaith &amp; Flourishing Ecosystem\u201d of American churches. A tech company that can handle email &amp; texting, data analytics, web hosting, podcast\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"kmrchand9\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/banitoday.com\/hi\/438-million-later-what-does-this-faith-tech-company-actually-do\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\t\t<meta property=\"og:locale\" content=\"hi_IN\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Bani Today - Breaking News\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"$438 million later, what does this faith-tech company actually do? - Bani Today\" \/>\n\t\t<meta property=\"og:description\" content=\"(RNS) \u2014 Nearly half a billion dollars, gone, over thirteen years. 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